The Blow Sofa (Black) and Blow Sofa Red by MALAFOR. Made from 100% recycled paper dunnage bags. It is easy to transport when deflated and simple to inflate. Each section can be personalized with a pen and if the cushion gets dirty, it is inexpensive to replace.
MALAFOR stands for Main Laboratory of Form, started in 2004 by two Polish designers, Agata Kulik and Paweł Pomorski who went to the faculty of design of the Academy of Fine Arts in Gdansk, Poland.
Via Design Milk, but it can also be found on Art Syndicate that represents various designers.