Wox Chair by Pavel Vetrov

Looking around at the Artu site I found another inderesting chair by Pavel Vetrov, the Wox, the name of which he derived from Wild Ox…the back can be seen as two Ox horns….It got a Red Dot Award in 2020. The second photo shows Wox number (or Mark) II

Moss Sofa by Pavel Vetrov

I found the Moss Sofa by Pavel Vetrov for Artu at BED

Artu is a furniture brand that was established in Russia in 2015. The general Artu’s concept is to create a modern and unique furniture for the HoReCa segment and offices.

Annually our engineers alongside the industrial designers create new models of chairs, tables and sofas and especially focus on ergonomic features of the product as well as esthetic

Pavel is a Graduate designer specialized in furniture and interior design with almost a decade of professional experience, including commissioned projects from famous brands such as Lexus, Temahome, TwoSix, Zegen and many more. Among 70 awards in design he has amassed throughout his career is the Red Dot Award, German Design Award. His work has been shown, mentioned and analyzed in the most important magazines around the world, including Forbes, Elle, Vogue, Le Figaro, among others, and he is an assiduous participant of all European design shows, namely Imm Cologne, Salone del Mobile Milano, London Design Fair and Paris Design Week.

Sofa Grown in Winery

This summer I visited the Guerrieri Winery in Italy. Beside grapes they grow their own sofa….

Their Guerrieri del Mare is my fave wine.

V1 Lounge Chair by Svyatoslav Zbroy (Odesd2 label)

via Contemporist

V1 lounge chair

In the volume of silence

Future Shock has become a shock of the present. The speed of the future advent exceeds the speed of our adaptation to changes. The unnecessary information hid houses, friends, and even the sky from us. Time as a universal value becomes more expensive and inaccessible. Efforts at the information’s sorting and consumption exceed a useful effect of her. The need to stop at the right place at the right time is a prerequisite of the next step.

We have returned personal space to the man. The V1 chair gives you the retire in any room volume. Outside – one of the most durable yet lightweight materials, aluminum. Inside – felt – the nonwoven fabric, maximally absorbing the sound. The acoustic atmosphere of the chair’s internal volume allows you to focus on your thoughts and feelings. Large soft cushions are made of chenille with flock substrate and hollofayber is used as a filling. There is enough space both for single and joint rest.

Facts that made us take thought:

– The term “future shock” was defined by futurist Alvin Toffler in the eponymous book in 1970.

– The human brain is able to perceive and accurately process the information at a speed of up to 25 bits per second. Such speed of data assimilation enables a person to read up to three thousand books throughout life, on condition that each day he will take 50 pages of text.

– This July scientists have found a new speed record of data transmission via optical fiber – 43 terabits per second. Transmission of the two-hour movie channel in high definition with this channel takes a couple of milliseconds. The analog human can’t keep up with the rate and volume of such data transmission.

– As a whole for 100 years the movement speed of transport increased 100 times,timesspeed of communication systems operation has increased 10million times, the rate of data processing have increased 1 million times.
Svyatoslav Zbroy

“Product design is a universal language of communication. That is why it is interesting to learn how to speak it».

Svyatoslav Zbroy

“Product design is a universal language of communication. That is why it is interesting to learn how to speak it».

Architect. After defending the bachelor’s degree along with group mate Dmitry Bulgakov he founded design bureau ODESD2. The company’s mission – promotion of good taste and modern minimalistic aesthetics.

Reads Vitruvius, wears New Balance, uses Apple gadgets. He is fond of information technology and photography. He is inspired by the works of Dieter Rams, Norman Foster and Oki Sato.

Author of more than 60 objects for ODESD2.

Design Odesd2

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