I liked this photo so much I had to grab it from Gridskipper which was merged into another site since….
Update
I now know this is the Cul is Cool Stool by ABR
Last edited by gje on February 2, 2017
Category: chairchez la femme
the lady seated in a chair or draped on a sofa
More Decent Nudevertising for Chairs: The Philippe Starck Ero|s Chairs
The Ero s Swivel chair, Photo Ultra Modern
I was wrong in my previous post: There are more nudevertisers for chairs. Only when I saw these pictures again, I realized I had seen them earlier.
At that earlier occasion I was not able to grab the photos efficiently and let it pass.
Now I have an efficient way of grabbing photos from all over the web, since I have installed a mini blog parallel to this blog: Chair Blog | Tumblr with widget and all and the possibility to read it in your News Reader.
So now I can keep you more up to date now. See for more background of a Tumblr account my other blog: Happy Hotelier – Tumblr and Organizing Your Blog(s).
About the chair
Why don’t they simply coin the chair Eros Swivel Chair? I believe they are afraid of reactions from rather puritan markets. But then: why advertise with, granted it is decent, nudity?
From this photo it is easy to see that this very modern chair goes well with a classic interior. i like it!
The Chair Designer is Philippe Starck, one of my favorites.
The Chair Manufacturer is Kartell
Via Luxist.
Emeco: An Old Chair Manufacturer Goes Nude
About the ad
In the March 2008 Wallpaper* Magazine (UK) my eye was drawn to a new ad with nudes seated on an Emeco Navy 1006: One brushed, used by Petty Officer FTG3 | Tony Cost, and one polished, used by Parisienne socialite | Amelia-Louise Enright.
Ad by Wieden Kennedy, brand champions to many, who had assembled a creative team featuring Neil Wilder, celebrity photographer and maniacal visionary.
This is the first time I see full but decent nudity used for a chair ad.
Notice the hairdo analogy brushed (cropped) versus polished!
About Emeco
It all began in 1944 with the Emeco NAVY 1006 Chair in 1946. Then handmade and still handmade.
In an older ad they used to emphasize the solidity of the lightweight chairs with some weight in stead of nudity.
Emeco Navy Chairs Old Ad
About Environmental Issues
Emeco claims: The content of recycled aluminum used to make Emeco chairs is 80%. Of the recycled aluminum, half is post consumer (soft drink cans) and half is postindustrial (manufacturing scrap). Chairs made out of virgin aluminum have an energy density that is 17 times higher than that of Emeco chairs. Well I like it. It is of course only half of the story as everybody knows aluminum is a hell of an energy gobbler before it reaches usable state. I see another slogan here: Drink and you will have half a chair:-)
About the Navy 1006 Chairs
I add two photos of the Emeco Navy 1006 Chairs:
the brushed one
and the polished one
Photos: Emeco
KneelSit Chair
KneelSit Chair
I thank the reader who entered the search term “graphic designer chair sore legs” into Google today and clicked here. That gave me the idea to post the #1 Google search result for that search term of today: KneelSit.com.
For lower back pain there are of course other solutions as the sit ball or simply following Pilates lessons as I try to do myself:-)