Hot from the e-mail a press release that is well worded albeit dated november 2009:-)
I have a soft spot for Emeco that as a long standing family run Chair Manufacturer tries new venues, be it it in advertising ( see Emeco: An Old Chair Manufacturer Goes Nude) or in chair design.
Therefor the integral Press release here:
Emeco Collaborates with Michael Young on Lancaster, a New Collection
Emeco, The Aluminum Chair Company, will present a new furniture collection by British designer Michael Young at the Salone Internazionale del Mobile, April 14 â€“ 19 in Milan. The collection of stacking chairs, barstools and tables is Emecoâ€™s first foray into component-based design incorporating cast aluminum seats and backs with carved ash-wood legs. The ash-wood components are made by Emecoâ€™s partner, an Amish factory in nearby Lancaster County PA, providing the collection its name, Lancaster.
â€œI have worked extensively with the aluminum manufacturing process recently, and with some of the best equipped factories in Asia. I was looking at the ways to join other materials with aluminum over the last few years and thinking about a chair, â€œexplained Mr. Young.
â€œMy work with the bicycle manufacturer, Giant, pushed me away from using standard section metal tubing. The sculptural form of the chair leg could only be made in wood. When I found that Emeco has partnered with a remarkable wood factory, the project gelled. It is an immense privilege to work with the Emeco family, I am sincerely proud in a way I have not felt previously. And I do feel the project fits me well with my love for and industrial heritage and what I consider to be the real thing.
I feel passionate about working with natural materials that live for ever; wood and metal are really the materials that connect to the human so there was no question that the richness of their aging processes is a prefect combination I felt would be contrasting in the Emeco collection. I felt that using wood would create a softer edge to a product whilst the aluminum would keep to sophistication and heritage.
For me the new chair was much needed, not as a vanity but as good sold piece of industrial hardware for both domestic and contract markets.â€
Lancaster features an indestructible, cast aluminum seat and back in dark anodized and machine polished finishes. The wood legs are available in natural ash-wood and dark stain ash-wood. The chair, which stacks six high, retails starting at â‚¬315 ex VAT, and will be available in May 2010.
Born in Sunderland, England in 1966, he studied furniture and product design at Kingston University between 1989 to 1992 . In 1994 Young opened his own studio in London and a second think space in the Icelandic capital, Reykjavik, which became his home for a short while. He has since developed products and furniture for such manufacturers as Cappellini , Magis and Rosenthal, bicycles for Giant, telephones for Native Union , interior projects such as Pissarro restaurant in Hong Kong. In 2006 he relocated his head office to Hong Kong to work with advanced technical industries creating a bridge between global industries employing the office.
He this years Creative Director of 100% Design Shanghai and Asian Aerospace events .
Emeco was founded in 1944 to make all-aluminum chairs for the US Navy. Gregg Buchbinder purchased the company in 1998 and began a friendship and association with the renowned French architect, Philippe Starck, creating a series of products that united Emeco’s historic manufacturing capabilities with Mr. Starck’s classic designs for a new century. In 2000, Mr. Starck’s Hudson chair for Emeco won the GOOD DESIGN Award and was inducted into the permanent design collection of the Museum of Modern Art in New York.
In 2004, Emeco collaborated with the American architect Frank Gehry on Superlight, a chair that utilizes aluminum’s ability to be both strong and flexible. Mr. Gehry’s chair won another GOOD DESIGN award in 2004 and was included in collections at the San Francisco Museum of Modern Art and the Pinakothek der Modern in Munich. In 2007 Emecoâ€™s collaboration with Norman Foster â€œ20-06â€ debuted at the Salone Internazionale del Mobile and won another GOOD DESIGN award, as well as a 2007 Spark Design Award. Emeco launched the Nine-O collection by Ettore Sottsass â€“ the last design by Mr. Sottsass who died in 2007 at the age of 90, and Morgans, a chair designed by AndrÃ©e Putman for the Morgans hotel renovation in New York.
From a workforce of 15 craftsmen in 1998, Emeco has quadrupled its size and recently instated a second manufacturing shift for the first time in 25 years. Emeco has made over 1,000,000 1006 NavyÂ® chairs since 1944 and now sells its all-aluminum furniture in 50 countries.
Thank you Dan Fogelson